Privacy policy
Last Updated: October 6, 2025
This privacy policy (“Policy”) explains how Agilite and its subsidiaries and affiliated companies
(“we,” “us,” and/or “our”) collects, uses, and discloses information from individuals (“you”
and/or “your”) who access and use our websites or mobile or other downloadable applications
(collectively, the “Website”). Beyond the Privacy Policy, your use of the Website is also subject
to our Terms of Service.
By using the Website, you agree to our collection, use, and disclosure practices, and other
activities, and those of our partners or those individuals or entities we engage to provide services
in connection with your use of the Website, as described in this Policy. If you do not agree, please
discontinue use of the Website. For purposes of this Privacy Policy, “personal information” refers
to information that identifies, relates to, describes, is reasonably capable of being associated with,
or could reasonably be linked, directly or indirectly, to you, and includes “personal data” or similar
terms as defined in applicable law.
What Data do we collect, and how do we collect your Data?
We collect information from you in various ways, including through information you provide to
us directly, information we or other third parties automatically collect or infer, and information we
receive from third parties. This includes data that identifies you personally whether directly (e.g.,
your name) or indirectly (e.g., information about your online use). We refer to such data as personal
information or personal data throughout this Policy:
• Identifiers/biographical information, including name, postal and email address, phone
number, date of birth and any other information you may provide.
• Transaction Details. We collect details about your purchases or other transactions with us,
including, but not limited to, your transaction or purchase history etc.
• Marketing and Communications Data. We collect data concerning your preferences in
receiving marketing, other targeted information from us, and your contact preferences.
Online identifiers, Internet Protocol (“IP”) address, and other similar identifiers.
• Professional or employment-related information (including your military position or rank).
• Communications. We may also collect identifiers, such as your name, email address, and
other information you choose to provide, when you order a product from the online store,
participate in any interactive features of the Website (like send us a message through the
Website), fill out a form, publish statements on our platform, participate in a contest or
29 Harokmim St., 5th Floor | Holon, Israel, 5885607 | Tel (Israel): +972 3 649 9459 |
promotion, communicate with us via third-party social media sites, request customer
support, or otherwise communicate with us.
• Internet or other electronic network activity information, including browsing history and
interactions with a website, email or application.
• Content. We may collect other content and information you share through the Website
when you submit information or content, such as by commenting on a blog or participating
in online communities, or when you otherwise interact with the Website.
Personal Information That May Be Collected Automatically Through the Website: When
you access or use the Website or transact business with us, we and our third-party partners may
automatically collect information you provide to us, information about how you access and use
the Website and information about the device you use to access the Website, including:
• Device Identifiers. Identifiers, such as your IP address, internet service provider, the type
of mobile device you use, the temporary or persistent unique device identifiers (sometimes
called UDID), and identifiers associated with browser cookies, web beacons and similar
technologies we deploy on the Website.
• Internet or Other Electronic Network Activity Information. We and our third-party partners
may collect information about the devices and computers you use to access our Website,
such as browser type, language, operating system, the referring web page, pages visited,
and hyperlinks clicked. When you use our Website, we may collect usage information sent
to us by your computer, mobile, or other access device that tells us how you are using the
Website (“Usage Information”), including the pages you visit, the links you click, the ads
you view and click on, videos you watch, purchase information and your checkout process,
your location when you access or interact with our Website, and other similar actions. We
may also use third-party tools to collect Usage Information you provide to us or
information about how you use the Website and may record your mouse movements,
scrolling, clicks and keystroke activity and other browsing, search or purchasing behavior.
These tools may also record Usage Information you enter when you interact with the
Website.
• Geolocation Information. We may derive the approximate location of your device from
your IP address. We may combine this information with other location-based information,
such as your billing or postal code.
• Information From Cookies and Similar Technologies. We and our third-party partners use
cookies in a range of ways to improve user experience (such as keeping you signed in,
understanding how you use our Website etc.). We and our third-party partners collect
information using cookies, pixel tags, or similar technologies. Our third-party partners,
29 Harokmim St., 5th Floor | Holon, Israel, 5885607 | Tel (Israel): +972 3 649 9459 |
such as analytics and advertising partners, may use these technologies to collect
information about your online activities over time and across different services.
Provision of any Personal Information is Voluntary. Though certain information is necessary
in order to open an Account and place an order and certain information is collected during your
use of the Website as detailed above, it is clarified that there is no legal obligation to provide such
information and you provide the information voluntarily out of your own free will and you give
you consent to terms of this privacy policy. It is clarified that without the provision of such
information, you cannot place an order in the online store. In addition, when using the Website
you are not legally required to share any content, and you may choose which content to share and
when to share it.
User Generated Content. The Website may enable you to post user-generated content. If you
choose to submit user generated content to any public area of the Website, this content will be
public and accessible by anyone.
We do not control who will have access to the information that you choose to make available to
others and cannot ensure that parties who have access to such information will respect your privacy
or keep it secure. We are NOT responsible for the privacy or security of any information that you
make publicly available, or for the accuracy, use or misuse of any information that you disclose or
receive from third parties.
Children’s Privacy
The Website is not intended for individuals under the age of 18. No one under the age of 18 is
authorized to provide any personal information through the Website. We do not knowingly collect
personal information from the Website from members in this age group. If we learn that we have
collected or received personal information from a child under the age of 18, we will take reasonable
steps to delete that information. If you believe we might have any information from or about a
child under 18, please contact us at the email address below.
How will we use your data? The Business and Commercial Purposes for Which We Collect
and Use Your Personal Information:
• Product and Service Delivery. To provide and deliver our products including securing,
troubleshooting, improving, and personalizing those products.
• Business Operations. To operate our business, such as billing, accounting, improving our
internal operations, securing our systems, and detecting fraudulent or illegal activity.
• Improvement, Development, and Research. To test and improve our products and Services,
develop new products or features, and conduct research.
29 Harokmim St., 5th Floor | Holon, Israel, 5885607 | Tel (Israel): +972 3 649 9459 |
• Personalization. To provide you with customized content, targeted offers, and advertising
in the Services, via email, SMS text, direct mail or across other websites, mobile
applications, social media or online services you may use.
• Customer Support. To provide customer support including for product returns, and to
respond to your questions.
• Communications. To send you information, including confirmations, invoices, technical
notices, updates, security alerts, and support and administrative messages, to invite you to
participate in customer research opportunities, such as surveys and focus groups, and to
process and deliver contest entries and awards
• Marketing. To communicate with you about new products, offers, promotions, loyalty
rewards, contests and sweepstakes, upcoming events, and other news offered by Agilite
and our selected partners. If you add a product to your cart during the checkout process and
don’t complete the purchase within a specified time, your cart will be considered as
abandoned, and we may send an “abandoned cart” email that will enable you to complete
the purchase by clicking the purchase link in the email; you can unsubscribe from such
emails at any time by using the unsubscribe link provided in the emails.
• Advertising. To display advertising to you.
• To provide, maintain, and improve the Website and to enhance and personalize your
experience;
• To process, complete, and maintain records on transactions;
• To send you technical notices, updates, security alerts, support and administrative
messages;
• To respond to your comments, questions, and requests, and to provide customer service;
• To communicate with you about products, services, offers, promotions, rewards, and
events, and provide news and information we think will be of interest to you;
• To monitor and analyze trends, usage, effectiveness and activities in connection with the
Website, including our offers, advertising, communications features, and customer service;
• To detect, investigate and prevent fraudulent transactions and other illegal activities and
protect the rights and property of Agilite;
• To facilitate contests, sweepstakes and promotions and process and deliver entries and
rewards;
29 Harokmim St., 5th Floor | Holon, Israel, 5885607 | Tel (Israel): +972 3 649 9459 |
• To link or combine with information we get from the Website and from others to help
understand your needs and provide you with better service;
• To maintain appropriate records for internal administrative purposes; and
• To carry out any other purpose described to you at the time the information was collected
or permitted by law.
Retention
We will retain your personal information for as long as reasonably necessary to provide you with
the Services that you request, for marketing purposes unless you opt out as described in our Policy,
or otherwise where permitted or required in accordance with applicable law. We will retain and
use your personal information as necessary to comply with our legal obligations, resolve disputes,
and enforce our agreements. What this means in practice will vary between different types of
information, and when we consider our approach we take into account ongoing business or legal
needs for the information.
COOKIES, MOBILE IDs AND SIMILAR TECHNOLOGIES
We use cookies, web beacons, mobile analytics and advertising IDs, and similar technologies to
operate the Services and to help collect data, including other identifiers and device information
and usage data.
“Cookies” are text files that are placed on your browser by the websites that you visit. Cookies
are used for various purposes, including to distinguish you from other users, make your site
navigation more efficient, help remember your preferences, enhance your browsing experience,
and improve the use and functionality of our Site and related content. They can also enable the
delivery of relevant and personalized advertisements to you across the Internet.
Please note that cookies (and other similar technologies) provided by third parties may be placed
on our Website and the providers of these technologies may combine information collected from
your interaction(s) with our Services with information they collect from other sources and use the
combined information for analytics and/or advertising purposes.
SHARING OF PERSONAL INFORMATION
We share all the categories of your personal information described above with third parties as
follows:
• with our subsidiaries and affiliates including common data systems to process personal
information as needed to provide our products and operate our business;
• with vendors, consultants and other service providers who are working on our behalf and
need access to your information to carry out their work for us for the business purposes
29 Harokmim St., 5th Floor | Holon, Israel, 5885607 | Tel (Israel): +972 3 649 9459 |
described in this Policy, including fulfilling orders or assisting us in advertising our
products and services on third party websites;
• if you choose to enter into one of our sweepstakes, contests, or other promotions (a
“Promotion”) we may disclose your information to third parties or the public in connection
with the administration of such Promotion, as required by law, as otherwise permitted by
the Promotion’s official rules, or otherwise in accordance with the terms of this Policy;
• to (a) comply with laws or respond to lawful requests and legal process, (b) to protect the
rights and property of Agilite, our agents, and others, including to enforce our agreements,
policies and terms of use or (c) in the good faith belief that disclosure is needed to respond
to an emergency or protect the personal safety of any person and to report abusive conduct
to law enforcement; and or (d) operate and maintain the security of our products, including
to prevent or stop spam or attempts to commit fraud, or an attack on our computer systems
or networks.
• In connection with, or during negotiations of corporate transactions or proceedings such as
a merger, sale of company assets, financing, acquisition, bankruptcy, dissolution,
divestiture, or other transfer of all or a portion of our business to another company.
• Analytics Partners. We may use analytics services to collect and process certain analytics
data. These services may also collect information about your use of other websites, apps,
and online resources.
• Legal and Law Enforcement. We may share information collected about you with law
enforcement, governmental agencies, or authorized third parties, in response to a verified
request relating to a criminal investigation or alleged illegal activity or any other activity
that may expose us, you, or any other Website member to legal liability or if we believe
disclosure is in accordance with, or required by, any applicable law or legal process,
including lawful requests by public authorities to meet national security or law enforcement
requirements.
Third-Parties. The Website may contain links to other (third parties) websites, including our
affiliated or co-branded websites and communities. Other websites and communities may also
reference or link to the Website. These other websites and communities are not controlled by
us. Our privacy policy applies only to our website and Website. So, if you click on a link to
another website, we encourage you to read the privacy policies of every website, Website, or
mobile application. We do not endorse, screen or approve, and are not responsible for the
privacy practices or content of other websites, communities, or mobile applications. Visiting
these other websites is at your own risk.
SECURITY OF YOUR PERSONAL INFORMATION
Agilite takes reasonable and appropriate measures designed to protect your personal
information in an effort to prevent loss, misuse and unauthorized access, disclosure, alteration
and destruction.
29 Harokmim St., 5th Floor | Holon, Israel, 5885607 | Tel (Israel): +972 3 649 9459 |
We make reasonable efforts to protect your information by using security measures designed
to safeguard the information we maintain. However, because no electronic transmission or
storage of information can be entirely secure, we can make no guarantees as to the security or
privacy of your information.
Transfer of Information to the U.S. from Other Countries
The Website is hosted in the United States. If you choose to use the Website from the European
Union or other regions of the world with laws governing data collection and use that may differ
from U.S. law, then please note that you are transferring your personal information outside of those
regions to the U.S. for storage and processing (including with our subsidiaries and affiliates). We
will also transfer your data from the U.S. to other countries or regions (such as Israel) in connection
with storage and processing of data, fulfilling your requests, and operating the Website. By
providing any information, including personal information, on or to the Website, you consent to
such transfer, storage, and processing.
What are your data protection rights?
We would like to make sure you are fully aware of all your data protection rights. Every user is
entitled to the following:
The right to access. You have the right to request copies of your personal data from us. We may
charge you a small fee for this service.
The right to rectification. You have the right to request that we correct and update any
information you believe is inaccurate. You also have the right to request that we complete
information you believe is incomplete.
The right to erasure. You have the right to request that we erase your personal data.
The right to restrict processing. You have the right to request that we restrict the processing of
your personal data, under certain conditions.
The right to object processing. You have the right to object to our processing of your personal
data, under certain conditions.
The right to data portability. You have the right to request that we transfer the data that we have
collected directly to you or to another organization, under certain conditions.
You may update, correct or delete certain Account information you provide to us at any time by
yourself by logging into your Account.
If you have made a request to us, we have one month to respond to you. If you would like to
exercise any of these rights, please write an email to customercare@agilitegear.com , but note that
we may retain certain information as required by law or for legitimate business purposes.
29 Harokmim St., 5th Floor | Holon, Israel, 5885607 | Tel (Israel): +972 3 649 9459 |
Location Information. If you initially consent to our collection of this location information
through the Website, you can subsequently stop the collection of this information at any time
through your device’s operating system settings. If you do so, certain features may no longer
function properly.
Marketing Communications. We would like to send you information about products and services
of ours that we think you might like, as well as our partner companies. If you have agreed to receive
marketing, you can unsubscribe from our promotional emails by clicking on the unsubscribe link
at the bottom of those emails link provided in the emails. Even if you opt out of receiving
promotional messages from us, you will continue to receive administrative messages from us.
If you choose to opt out of promotional emails, we may still send you non-promotional emails,
such as emails about your accounts or our ongoing business relations.
Mobile Push Notifications/Alerts. With your consent, we are allowed to send promotional and
non-promotional push notifications or alerts to your mobile device. You can deactivate these
messages at any time by changing the notification settings on your mobile device.
Changes to our privacy policy
We reserve the right, at our discretion, to change, modify, add, or remove portions of this Privacy
Policy at any time. If we make changes, we will notify you by revising the date at the top of the
policy and, in some cases (for example if we plan to use your information in a way that materially
differs from this Privacy Policy), we will provide you with additional notice (such as sending you
notifications).
We encourage you to review the Privacy Policy whenever you access the Website or otherwise
interact with us to stay informed about our information practices and the choices available to you.
Contact Us
If you have any questions, comments or concerns about our Privacy Policy, you may email us
at customercare@agilitegear.com.